PR Executive
Also known as: Public Relations Executive · Communications Executive
Manages media relations and communications for clients or an organisation.
What you’d do
PR executives help organisations get their news and views into the media and manage how they are reported. They work in PR agencies and in the corporate communications teams of companies, NGOs and institutions. A day involves writing releases, calling and emailing journalists, and compiling coverage reports.
- Draft press releases and media notes
- Pitch stories to journalists
- Track and report media coverage
- Support events and press conferences
How you get in
Most freshers start as account executives or interns in a PR agency, often through internships done during the degree. A writing sample and familiarity with how newsrooms work help.
Salary in India
Fresher salary over the years
middle of the 0–1 yr range, ₹ lakh a year
Fewer than two years of fresher data so far — the trend shows once there are two.
Skills you’ll use
From our guide · a curated list is coming
- Clear, concise writing
- Building relationships with journalists
- Following news and media trends
- Handling deadlines and client feedback
About this field · for freshers
Job openings by year
Is demand growing?
Not added yet.
Competition4
How many graduates enter each year?
BJMC graduates in 2023-24 at institutions that reported to AISHE — everyone finishing that degree, not only those entering this role.
Who hires
IT firms, banks, government, startups?
Not added yet.
Where the jobs are
Which cities?
Not added yet.
Women in the field4
Is it diverse?
Share of women among BJMC graduates in 2023-24 — the entry degree, not people already working in this role.
At a glance
- Agency work means several clients at once and frequent client reviews.
- Crisis communication can mean unplanned late hours.
- Next steps: senior account executive, account manager, or corporate communications.
Stay safe
No legitimate employer ever asks you to pay to get a job.